The consultation is a sale. I help small family-law firms manage it like one.

I managed and coached a 14-person sales team at Marble Law, selling flat-fee legal services to consumers. Now I review real intake calls and coach the people who make them, to help more consultations become retained clients.

I'm not selling ads or leads. If your consultations already convert well, I'm probably not the right fit.

What I look at first

  • How fast a new inquiry hears back from a person
  • How many inquiries book a consultation
  • How many booked consultations show up
  • How many consultations become retained clients
  • What happens after "I need to think about it"

Someone manages every case. Who manages the consultation?

I check four steps, in order, using your own calls and records.

  1. First contact:Does a person reach every new inquiry quickly, including evenings and weekends?
  2. The consultation:Does it follow a plan, or does it depend on who takes the call?
  3. Follow-up:Does anyone own the prospect who said they need to think about it?
  4. Visibility:Can the partner see conversion by person and by step, every week?

Start with a fixed-price review. Continue only if it's useful.

1. Consult-to-Client Review

$1,500, fixed. I review 15-20 of your recorded intake and consultation calls and your last 25-30 leads, then deliver a scorecard, the three biggest leaks with evidence, a rewritten consultation flow and one weekly management routine.

2. Fractional Intake Sales Manager

$2,500 a month, 3-month initial term. Each week I review 5-8 calls, give each person on your intake team specific feedback and send the partner a one-page scorecard. The review fee is credited in full if you start within 30 days.

3. You keep the calls

Your staff answers the phone, runs the consultation and makes the decisions. I coach. I don't run your phones or your marketing, and I never contact your prospective clients.

See the full scope and what I need from you

A sales manager's track record. No law-firm case studies yet.

At Marble Law I managed and coached a 14-person team selling flat-fee legal services to consumers, and built the Salesforce dashboards and call-coaching routines the team ran on. I don't have law-firm client results to show you yet. I'm taking a small number of founding clients, and every number I give you about your firm will come from your own calls and records.

Mostly asynchronous, by design.

Most of the work is reviewing recordings and records, so it doesn't need your team on a call. Feedback comes as written notes and short recorded walkthroughs your team can watch between consultations. I review messages each weekday and aim to reply by the end of the next business day, Phoenix time. Live calls are scheduled on weekends.

What I need before I see anything, and what I don't do.

Direct answers before the first call.

Who is this for?

Owner-led consumer law firms, starting with family law: usually 2 to 15 attorneys, enough consultations each month for conversion to matter, and someone responsible for intake.

What does it cost?

$1,500 for the Consult-to-Client Review. If you continue, the Fractional Intake Sales Manager is $2,500 a month for a 3-month initial term, and the review fee is credited in full if you start within 30 days.

Do I need call recordings?

They make the review far more useful. If your calls are not recorded yet, I can start from your lead records and scripts. If you decide to start recording, follow your phone provider's and your state's consent rules.

Do you guarantee results?

No. I commit to delivering the agreed work, not to a number of retained clients or to revenue. A better consultation script is not automatically more retained clients, so I baseline your numbers first.

What happened to the restoration service?

Phoenix Digital Growth used to offer an after-hours response system for restoration companies. That service is no longer offered. The old restoration guides stay online as references.

Is this the Local SEO shop at phoenixdigitalgrowth.com?

No. Phoenix Digital Growth at phoenixdigitalgrowthagency.com is Jesse Gabriellini's intake coaching business for law firms. It is not the unrelated Local SEO / Google Ads shop at phoenixdigitalgrowth.com.

One person, start to finish.

I'm Jesse Gabriellini. Before Phoenix Digital Growth, I was a senior sales manager at Flare, the company behind Marble Law. Earlier I sold to small businesses at Yelp and worked on WeWork's Phoenix launch, and I founded and ran Phoenix Home Cleaning, a local service business. The person who reviews your calls is the person who coaches your team.

More about Jesse

Want a second set of ears on your consultations?

Email me your firm name, practice area, roughly how many consultations you run a month, and whether your calls are recorded. I'll tell you honestly whether a review is worth it.

Or call 480-725-5969